The UK's First Life Sciences Cloud Programme
We consolidated multiple Salesforce instances, unifying operations to deliver automated pricing, improved service visibility, and a scalable, AI-ready platform.
We consolidated multiple Salesforce instances, unifying operations to deliver automated pricing, improved service visibility, and a scalable, AI-ready platform.
LGC, a global leader in life sciences tools and solutions, was undergoing a major transformation to merge multiple business units. Each business unit had its own Salesforce instance, which needed to be consolidated, migrated, and optimised into a single Life Sciences Cloud. At the same time, LGC aimed to transform how it engaged with customers and managed complex commercial operations.
Existing Salesforce environments were cluttered with custom code, disconnected processes, and siloed data, which limited scalability and Sales, Service, Marketing and Operations functions. Qualifying or managing opportunities lacked consistency, pricing approvals were manual, and integrations with ERP systems such as IFS and SAP were unreliable.
Marketing was spread across multiple platforms, lacking a clear attribution model, whilst service teams lacked automation and visibility across channels. LGC needed a unified Salesforce platform that could simplify operations, connect key systems, and create a strong foundation for AI and future growth.
To support LGC’s transformation, a comprehensive Salesforce solution was designed and delivered to unify commercial, service, and marketing operations across the newly merged business units. The programme focused on driving efficiency, improving data quality, enabling cross-functional collaboration, and laying the foundation for scalable growth.
A new Case-to-Lead process optimises lead handling, with a new mechanism for tracking early-stage prospects. Marketing operations were streamlined by integrating Pardot and HubSpot, unifying lead capture, scoring, and nurturing.
An enhanced Account Validation process was implemented to improve data accuracy, with a dedicated Master Data Management (MDM) team responsible for maintaining consistent and reliable records.
New automation ensures account ownership alignment, and integration with ERP systems eliminates manual input and enables real-time pricing. Automated quote generation now accelerates the sales cycle, with a Discount Approval Workflow enforcing pricing governance.
Case Flow Management was automated to improve visibility and reporting, with SLA timers built in. The Complaints Process was redesigned, reducing reliance on organisation wide ISO documentation and enabling faster updates.
Field Service Lightning processes were enhanced to improve scheduling, resource allocation, and overall service delivery.
A scalable integration architecture was designed using MuleSoft to connect systems across the newly merged business unit.
ThirdEye’s deep expertise in the life sciences sector enabled the completion of the UK’s first Life Sciences Cloud project; a multi-org merge that delivered:
94%
increase in sales efficiency
68%
improvement in org health
97%
user adoption rate
Get in touch and tell us about your project or challenge